Email Marketing
Like a doctor, the first rule of email marketing is “do no harm.” And, like a doctor, you’re working with systems that require knowledge, experience, diagnostics, and are extremely personal. There can never be a whiff of spam. It’s a job for a pro.
EXAMPLES
Taleo Acquisition Email
Content marketing and programmatic digital built up a house list of opt-in recipients. Mailings like these drove 25% QoQ increases in SMB subscriptions, three years in a row.
SonicWall Education Sector Webinar Series
A fully integrated channel program of webinars, sales support, and emails like this drove response levels as high as 89%.